Jason Goldberg, Jobster’s Blogging CEO Learns a Lesson
Richard Becker who authors the Copywrite, Ink blog posts a fantastic reply to comments left by “fire-brand” Jason Goldberg on his inaugural posting on RecruitingBloggers.com. For some, Jason Goldberg energized the debate on CEO blogging, albeit polarizing a great many within the fast-growing, lively and precocious Recruitosphere, and beyond.
As an aside, Jason Goldberg has been a favorite topic in many posts on my semi-retired Recruitomatic Blog. I couldn’t make up my mind then whether he is Dr. Jekyll or Mr. Hyde, and I still can’t make up my mind now. Anyway…
A reading of Richard’s post will give anyone who is not familiar with the recent debacle surrounding layoffs at start-up Jobster – and Jason Goldberg’s opaque and inept handling of the situation in real time — will find this an excellent point of entry into what is for me, undoubtedly, one of the most interesting twists in the developing genre of CEO blogs.
There is an object lesson here for those who are prepared to learn from Jason Goldberg’s naivety and Richard’s PR prowess, not least of all, for Jason Goldberg himself. Richard’s “living case study assessment” is proving to be a growing resource for understanding the related issues of CEO blogging, crisis communication and understanding that sometimes it is better to be thought a fool than to remove all doubt.
Thank you for the kind comments and excellent summation. As to whether he is Dr. Jekyll or Mr. Hyde, I am starting to surmise he is both. More importantly, however, there is no doubt you continue to amaze me with your word choices and ability to find the perfect phrase: sometimes it is better to be thought a fool than to remove all doubt. How perfect!
Hey, Rich, thanks for stopping by and for saying nice things. I am enjoying your writing and analysis. It is good.