Oct 16, 2007
Recruiting Talent: No Real Value in Virtual Worlds
An interesting post on Social Media Explorer ‘Deconstructing Second Life’ questions the value of Second Life based on a review of the virtual world’s demographics:
The demographics show 8.5 million users, but only 561,000 of those are “active.” While nearly 40 percent of the active ones are age 25-34, only 26 percent are from the United States (with Brazil a distant second a 8.5). The numbers show 57 percent of active users are male…
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