I believe Recruiting.com has fulfilled its purpose for me and is about to give up the ghost. The so-called recruiting community portal serves no strategic purpose and drives all but no traffic. There is no interesting content that I couldn’t get somewhere else. There are no pictures of Filipino hot babes after all and, quite frankly, the site has turned into a useless waste of blogroll, more irritation than anything else.
And another in the series, Food for Thought…
I remember many years ago when subliminal advertising was being used for the first time, at least that we knew of, there was a hullabaloo about it in the U.K. when I was growing up. The concern was this Kremlin-inspired technique was nothing more than a cynical attempt to take over the minds of Coronation Street’s already gullible audience. Right, as if.
Around the same time there was a stink because James Bond [himself!] was kowtowing to big business buying into their latest subliminal ploy, product placement. James Bond as our poster boy for fast cars and hard liquor was consistent with the image of the cold-war lady-killer but pushing product? No, no — it was un-British.
I guess at some point someone should have pointed out that any form of advertising that works below our normal levels of consciousness runs the risk of being viewed by the unwitting as suspect. It hardly matters if the message comes and goes in the blink of an eye or is unobtrusive in other ways, the intent is the same — to influence the subject’s behavior whether they become aware of it or not. Outrageous, huh? The lengths we’ll go to…I mean, really!
Anyway, somewhere between the idea of being able to control feeble minds and getting blotto in the back of a Bentley I made the juvenile decision to enter into the glamorous world of advertising. It was either that or become an MI6 operative, working undercover.
Ahem…
An impromptu addition to my Food for Thought series…
Mon asks a recurring question on my Hungry Blogger post:
I am wondering whether blogging makes a noticeable difference to your SEO. I have been blogging for my company for a few weeks and have no idea whether i am causing any real differences. Are we appearing higher up in google? No idea, but am having a bit of fun while i am doing it at least.
There is plenty of stuff online that will help you understand how to make the most of your blogging, get some Google juice.
Here are a couple of resources you will find helpful, sites you might want bookmark if Google itself isn’t good enough:
You should look up Michael Specht — he is an Australian blogger like you, closer to home if you want to try and make a human connection. I don’t know what platform you are using but here are Michael’s earlier experiences trying to get some lift off a WordPress platform.
Have you considered joining a community like RecruitingBlogs.com where asking these types of question will get you a more varied response? If not, you should.
Yeah, yeah, yeah…I could have answered Mon in the post’s comments but I need the juice, you know, to gargle with!
Part 4 in my Food for Thought series…
The Discovery Channel airs an interesting program called Man vs Wild. The star of the show is Bear Grylls, a real life Action Man who demonstrates techniques for surviving in the most inhospitable landscapes.
To accentuate the extreme nature of his adventures — and the diversity of what we eat on planet Earth perhaps — we are treated to the spectacle of watching iron-gut Grylls eat some particularly horrid things, or delicacies depending on your stomach.
Under normal circumstances, goats’ testicles or a wild boar’s fully loaded bowel [cooked of course] is hardly what a good TV dinner is made of. And, while it is fascinating to think you can make a brew from the water extracted from an elephant’s feces, one wonders how any kind of tea can taste good if it is not served in a china cup. I mean, really.
Blogging for business continues to be a fascinating study for me.
As I continue to wrestle with the potential and problems that go with my efforts I am coming to accept that I cannot always grasp enough of what it all means, reminded of the adage: “There is no comfort in the learning zone and there is no learning in the comfort zone.”
Amidst my current bout of self-examination I can at least say why I started blogging: I wanted to be more involved in the online conversations about my work-related passion and interests, coming to understand at the same time how to use social media to help reposition my then employer RCI Recruitment Solutions. A simple enough task or so you’d think, not! As it turned out the “conversation” too often fell on deaf ears, the audience preoccupied with other things. C’est la vie…
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